OutDoor 2014 bolsters its top position
International brand diversity as the outdoor industry meets at Lake Constance - water sports to be expandedFriedrichshafen - Despite various challenges facing international outdoor markets, Messe Friedrichshafen is upbeat about OutDoor 2014. Early this year, exhibition space bookings were encouraging, indicating brisk business on the 85,000-square-meter site as a whole. From July 10 to 13, 2014, over 900 exhibitors from more than 45 countries will be making their way to Lake Constance for the leading European trade show. They will be premièring their latest outdoor products and discussing trends at the start of the new season.
"In 2014, we intend to build on last year’s success and continue to consolidate our position on the international trade show market,” said Klaus Wellmann, CEO of Messe Friedrichshafen, referring to the 620 exhibitors from 45 countries that have already registered. In its 21st year the show will also welcome prominent brands appearing for the first time, including Coleman (Germany), Eider (France), and Wintersteiger (Austria).
"In conjunction with our partner, the European Outdoor Group, in 2014 we’re continuing to focus on current trends relevant to the field while engaging opinion leaders in the industry. We’re also delighted to be able to expand outdoor water sports which we revived last year,” said OutDoor project managers Stefan Reisinger and Dirk Heidrich.
For more information, please visit: www.outdoor-show.de.Zur Übersicht