Evolution of the OutDoor

The entire outdoor world in one place.

Every year, the outdoor branch comes together to the international summit meeting in Friedrichshafen, in the region where Germany, Austria and Switzerland meet. As the world’s leading trade fair in its branch, the OutDoor is a must for industry, trade, media and multipliers. As the venue for the OutDoor, Friedrichshafen provides an authentic backdrop, and treats its guests to a unique holiday flair, both at the trade fair and away from it. Conducting professional business in a relaxed atmosphere:,that is the motto that an increasing number of exhibitors follow every year: at the last count, it was 810 exhibitors from all over the world at the OutDoor 2009.

Visitors from 72 countries for boundless success.

Like Mother Nature, the OutDoor doesn’t know any boundaries. 19,300 specialist visitors from all five continents and from 72 countries make the OutDoor into a global show.

72 national markets which also dominate the world market –at the OutDoor in Friedrichshafen, the ultimate in purchasing competence is on offer.

In the focus of the media.

Mother Nature is high up on the list of priorities of consumers and the media alike. At the OutDoor 2009, the cameras were going off non-stop, and the notebooks of 944 journalists from 26 countries were soon full up. Over 200 global and European innovations were just as responsible for making the OutDoor into an absolute media event as were its trends and up-dated product information.

Information and events for outdoor professionals.

The OutDoor 2009 has once again demonstrated: Outdoor life is a lifestyle that is here to stay, with further great potential for growth. The OutDoor is the central community platform for this boom branch. Products, side events, specialist talks, topics for the future – with its innovative trade fair concept, the OutDoor sets the pace. When it comes to the presentation of awards or the trend newsletter – the future is present in Friedrichshafen.